14 Nov The Work Style – Europe/Worldwide
The name of the creator is Enrique Luis Sardi, a south american designer based in Milan. Enrique realized the eatable cup in 2003 in cooperation with the Lavazza Training Center. The idea of a eatable cup connects with the concept of art, ecology, innovationa and design as a revolutionary project. The idea was bor thinking about the “italian coffee culture”, observing people during breakfast time. For people from all over the world, coffee time is one of the most important and relaxing moment of the day, indeed it is a ritual, and the eatable cup makes this ritual even more enjoyable. The cup has now replaced the protagonist of the coffeee for break time. The ingredients of the eatable cup, pastry and icing sugar, when combined together, give the cup the ability to enhance the taste of coffee and an isolaion effect.